Connie Kadansky: Are you reluctant to make a cold call?

 Telephone from istock for opt in report

You’re sitting in your office after promising yourself yesterday that you would start making cold calls today . . . and you reach for the phone and you stop. . . you suddenly remember you need to make a dental appointment, then you remember your dog is overdue for grooming, then it hits you that your spouse’s birthday is in two weeks and you need to buy a present.  Yes, you are avoiding making your calls.

Here are some tips to help you right now:

1.    Take a deep breath — it will slow down your mental processes that are overactive and chaotic, creating your anxiety. (Yes, it’s not cold calling that is causing your anxiety, it’s your thought about cold calling.)

2.    Make sure that both of your feet are on the floor as you close your eyes and take a second deep breath.

3.    Think of a current client/customer who really believes in you and you are part of their inner circle.  Keep thinking of them until a smile comes across your face.

4.    What is the value you provide for this client/customer?  What do they say about your products/services?  Be specific.  Ease yourself into allowing yourself to recognize your value. Jot down the key points.

5.    Pick up the phone with the thought of this client/customer in your mind and that you are simply going to find your next client/customer.

You can re-train your brain to prospect consistently.

Call Sales Call Reluctance Coach Connie at 602-997-1101 today or email her at  She will help you help yourself.  Connie helps you solve your own cold call challenges.