Could it possibly be by Dr. Seuss? Highly recommend you get this book and have it be your 2011 focus. Pleasantly persistent.
If you are ready to overcome your Sales Call Reluctance once and for all, remember that it’s not prospecting that causes your anxiety. . . it’s your thought about prospecting.
Sales Call Reluctance is a habit of thought. A habit’s worst enemy is to interrupt it when it is going on. When you are experiencing Sales Call Reluctance, close your eyes and see a huge stop sign in the sky. Then ask yourself: Why is this fear stronger than my goals?

Connie Kadansky, MA, PCC, Sales Call Reluctance coach, helps financial advisors, sales people of all types overcome their fear of prospecting.
602-380-5431 or [email protected]